HOW TO PLAN A FUNDRAISER THAT ENGAGES GUESTS TO PARTICIPATE

A fundraising event is one of the most effective methods to raise money and put your important cause in front of an interested audience. In addition to raising money, a fundraiser may attract new supporters, improve your cause’s visibility, and increase the involvement of existing members. That sounds like a win-win-win!

When you’re planning an event with a focus in fundraising, there are bound to be more moving parts than there are in most events. In addition to choosing a venue, planning a theme, booking entertainment, and locking down the best decor, you’ll need to ensure that your guests participate in your event with their dollar. This is no small task: many people find asking for money to be the most difficult part of a fundraiser.

If you’re thinking about planning a fundraiser, you’ve come to the right blog post! We’re sharing some of our best event-planning ideas for a successful fundraising event. Pulling off one of the events below is a great way to ensure that your event is an experience your guests can’t wait to pay for.

• Silent auction

While this is one of the most popular fundraising techniques, a silent auction on its own does not guarantee the financial success of your fundraiser. For the greatest success, make sure to have a well-distributed combination of both exciting experiences and material auction items. There are bound to be guests at your event who would prefer a cooking class or a pair of theatre tickets to a piece of art or a signed baseball. Showcasing a variety of silent auction items is the best way to ensure participation from all of your guests.

• Carnival

If your audience would love an interactive event that they can enjoy with their family, a carnival might be perfect for you! Carnival-goers can support your fundraiser by purchasing tickets to ride the roller coasters and participate in the games and contests. Your guests’ fun experience at your carnival will translate into a lasting and positive impression of your cause, which is likely to make them continued supporters!

• Theater

Consider partnering with a local theater company to raise funds. Often, a theatre company will already have on hand the venue, equipment, props, and costumes, and may be willing to perform for a considerably discounted rate. A private showing for your cause is sure to be a successful fundraising event, as people would pay as much or more than what they would normally pay to see the show. You can make an evening of it by offering a cocktail hour or dinner after the show, where guests will have a chance to mingle with the performers they just saw on stage.

• Coupon book

For a fundraising event with an emphasis on local community, consider selling coupon books. Solicit local businesses to participate by offering your guests exclusive deals on their products or services. Local businesses will be keen to take part, as they’ll benefit from the increased visibility and patronage of your guests. Proceeds from the coupon books will support your cause, and your guests will be excited to receive discounts at their favorite stores.

• Wine/beer tasting

If you’re looking for an event that’s both sophisticated and fun, a wine or beer tasting will be a hit. Expert sommeliers can educate your guests on the fruit and oak notes as they hit their palettes. At the end of the tasting, you can invite your guests to purchase their favorite wines, and a portion of the proceeds will support your cause. To add more excitement, you can auction or raffle off a special reserve bottle to send home with one lucky participant.

• Food Truck Fest

No matter who your audience is, chances are they’ll enjoy a food truck festival! All you need is some outdoor space and a few trucks enthusiastic to feed your guests. If you can score a band or performer, that’s even better! Festival-goes will support your cause by purchasing tickets for entry, and food trucks will still profit from the sale of food and beverages. If you’re hoping to make the event family-friendly, including a local playground or park in your event space is sure to attract even more participants!

Are you ready to plan a fundraising event that’ll raise money for your cause and turn your guests into long-term supporters? Contact Wizard Studios to help you get started!