We are well into 2022, and the events industry continues to keep up and adapt to the most popular event trends. What can we expect in the world of events this fall? One thing is for sure, Wizard Studios will continue to provide audiences with extraordinary experiences they’ll never forget by embracing the current fall event trends. Trends help us deliver the most engaging and innovative events. Partnering with Wizard Studios can help you host events with ease. Our artisans and production team are here to help businesses of all sizes, budgets, and industries. To ensure that your fall events will be unforgettable, here are some of our favorite event practices for you to follow!

SUSTAINABILITY

Sustainable events are simply becoming an obligation, no matter what type of event you’re hosting. We are more aware than ever of the impact that meetings & events can leave on the environment. Event producers are always looking for ways to improve and make events “greener”, so here are some of our favorite sustainable tips:

• Reduce consumption of paper, plastic, and gasoline 

• Collaborate with vendors and caterers that also value sustainability and 

• Resource food locally 

• Use online event invitations

• Repurpose centerpieces with reusable glass decorations and flowers. 

A few small changes could make a world of a difference in how much of your event ends up in a landfill. Investing in reusable products will save you money in the long run, while contributing to the greater good! A truly sustainable event will be one that considers the environmental, social, and economic effects, and aims to reduce them. For more information on sustainability and events, read our blog article, “The Art of Creating Sustainable Events for 2022” and check out The Events Council's “Principles for Sustainable Events.”

HYBRID EVENTS

Hybrid events allow for the flexibility and wide reach of a virtual event, but the engagement and connection of an in-person experience. They have not only allowed the event industry to survive but thrive in our current culture. Hybrid events allow for the flexibility and reach of a virtual event, but the connection and engagement of an in-person gathering, making it the best of both worlds! The advantages to hybrid events are clear and the opportunities are endless. Continue to make all your future events hybrid!

Here are a few of the major benefits of hybrid events:

• Expanded reach (Worldwide)

• Cost-effective and budget friendly

• Access to valuable data from data-driven tracking 

• Increase your event ROI

• Support Sustainability

 The advantages of hybrid events are clear and the opportunities are endless. Continue to make all your future events hybrid! If you’d like to learn more about hybrid events, go to our blog article, “Best Practices for Hybrid Events this Fall & Winter”.

DATA-DRIVEN EVENTS

We are living in the world of modern technology, which can help determine many, if not most of our business decisions. Once guests have entered an event, it can be hard to track them without the help of technology. Data retrieved by technology can help event organizers learn more about their audiences. They can figure out how long their guests stayed, which areas they paid close attention to, and what purchases they made. 

Understanding your audience and customers through the data provided is invaluable. You have the opportunity to get to know your audience on a much deeper level than ever before. Collecting data should be a key priority for event organizers, planners, and producers, as it can help inform future event decision-makers and even further optimize ROI.

CONTACTLESS TOUCHPOINTS

We know that technology is driving the events industry forward, but that’s not all! It also allows event professionals to produce safe, convenient, and contactless experiences for guests. We predict that contactless events will continue to be preferred moving forward. Event professionals are now able to switch to contactless technologies to enhance the experience of the event without compromising safety.

Here are some of our favorite ways to keep connected, while contactless:

• Use event apps and touch screens

• Implement digital check-ins

• Utilize QR codes for event content links, menus, etc.

• Make use of AR and VR to enhance the attendee experience 

• Make use of beacons for wayfinding 

• Use Near-field communication (NFC)

• Leverage streaming services

Do you have any questions about ways to keep your event safe and contactless? Reach out to one of our experts at Wizard Studios! 

CONNECTION AND WELLNESS 

The entire basis of the world of events is bringing people together. Human connection is the engine that keeps the event industry moving forward, which is why it’s so important to cultivate at every gathering. Align your event with a powerful message for guests to connect to. Boost networking by encouraging conversations about shared ideals amongst attendees, and inspire them to work together for a common goal. This will encourage a sense of purpose that provides a connection through a shared experience. Through engagement, human connection finds its way to the core of your event. 

People, especially millennials, are very much aware when they feel overwhelmed, stressed, and disconnected. It’s time we do something about it. Wellness is no longer a luxury—it’s a must. We often hear about the term “self-care”, but what does that mean? It's different for everyone, but self-care can include spending quality time with loved ones, giving yourself a treat, or just taking time to be mindful and present. Attending events also fall under the category of self-care. Therefore, help your guests by implementing creative ways to keep them engaged and happy. 

If you’re looking to partner with an event production company with years of expertise for you fall events, Wizard Studios has a team of experts that can’t wait to help. We go above and beyond to make your events unforgettable. Contact Wizard Studios today!