The events industry has been on a forward-moving train this year, and now is the time to keep that momentum going and continue to adapt and innovate to provide people with extraordinary experiences they’ll never forget. Embracing the new norms of work, life, and event trends helps us deliver engaging and innovative events. Partnering with Wizard Studios can help you host events with ease. Our artisans and production team are here to help businesses of all sizes, budgets, and industries.

What are the current best practices in the event industry?

To ensure that your events will be unforgettable, here are some of our favorite event practices for you to follow in 2022!

Sustainability

Sustainable events are simply becoming an obligation, no matter what type of event you’re hosting. Event producers are always looking for ways to improve and make events “greener”.

What are the best sustainable tips for events? Here’s some of our favorites:

Paper, plastic, and gasoline all negatively impact our planet. By reducing your event’s consumption of these resources, you can save a significant amount of cash in addition to locking down a few green initiatives. We call that a win-win. Choose to collaborate with vendors and caterers that also value sustainability, and resource their food locally. Local and seasonal food is always more environmentally friendly and tastes delicious! Save a few trees and use online event invitations, and repurpose centerpieces with reusable glass decorations and flowers. A few small changes could make a world of a difference in how much of your event ends up in a landfill. Investing in reusable products will save you money in the long run, while contributing to the greater good!

Support Local

Instead of resourcing out to the mega-companies, your event should be taking advantage of local and diverse vendors who will work diligently to provide excellent food, florals, art… you name it!

How can I find local vendors?

Publicize your diverse event vendor needs through local efforts. Reach out to your own community’s chamber of commerce and local businesses to partner with your organization. You will get a more personal touch when using vendors from your own community. Guests will love to support their favorites and be very excited to meet and learn about new vendors from their area! Hiring local vendors will add a much more personal and intimate ambiance to your event and encourage people to connect over delicious foods and beverages. Leverage social media by collaborating and sharing your experiences with local vendor companies too. This will not only grow your reach of customers and followers but also increase brand awareness.

Make Human Connection the Priority

The entire basis of the world of events is bringing people together. Human connection is the engine that keeps the event train moving forward, which is why it’s so important to cultivate and preserve with every gathering. It’s so important to align your event with a powerful message and purpose. When people are able to discuss their shared ideas, a deep and meaningful connection often forms. Encouraging conversations about a shared purpose amongst your guests is a great way to boost networking. Allowing people to collaborate for a common goal increases a sense of purpose and provides connectivity through a shared experience. You can help the formation of connections by introducing opportunities for engagement, such as ice-breaker or team-building exercises, gamification, giveaways, and photo-ops for social media. Try to have a variety of engagement opportunities for different kinds of attendees. Through engagement, keeping human connections will be at the core of your event!

Get to know the Wizard Studios team here!

Hybrid Events

Hybrid events offer a tasteful mix of in-person experiences, speakers, and activities complemented by a virtual component. This format of events has done wonders for our industry and audiences from all over the world are leaning in for more. Hybrid events allow for the flexibility and reach of a virtual event, but the connection and engagement of an in-person gathering, making it the best of both worlds!

Here’s a hybrid event example:

You are hosting a corporate event for your team, but some of your employees work remotely. You have a panel of experts speaking and invite those who can to come and listen live. We can live-stream the event so all your guests at home can listen in on the powerful conversation happening on stage and even submit questions in for the Q&A portion. We will work with you to ensure that both audiences feel engaged and included in the event’s activities.

The advantages to hybrid events are clear and the opportunities endless. For example, increased attendance and engagement, more sustainable, cost-effective, access to valuable data, and the list goes on! Continue to make all your future events hybrid! If you need some hybrid event ideas that’ll engage your attendees and allow opportunities for networking, check out this BizBash article here!

If you’re looking to partner with an event production company with loads of expertise, reach out to us today! Wizard Studios has a team of experts that can’t wait to help you produce your next event. We go above and beyond to make your life easier and your events unforgettable. Contact us today!